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Affiliate Partnership

We invite publishers, streamers, affiliates and marketing partners to join Villaspin’s affiliate programme as a long-term commercial partnership. We work with content creators and performance marketers who drive quality traffic and want straightforward terms, clear reporting and responsive partner support. Our approach is practical: align incentives, share transparent data and collaborate on creative campaigns that fit UK audiences.

Purpose of the programme

The programme is designed to reward partners for introducing new, qualified players and for supporting sustainable player value. It is built to suit a range of partners — from niche content sites and streamers to larger affiliate networks — with an emphasis on compliance, player protection and measurable performance in the UK market.

Partnership benefits

  • Flexible commercial options to match different traffic types and promotional styles.
  • Dedicated account management and a direct contact for campaign planning and optimisation.
  • Localised creative assets and messaging tailored for UK players, including GBP-facing materials.
  • Access to co-marketing opportunities and seasonal campaigns where appropriate.
  • Regular performance reviews to improve conversion and lifetime value.

Commission structure

We offer a range of commercially common models so partners can choose what fits their business: revenue-share, cost-per-acquisition and hybrid plans. Plans are performance-sensitive and may include tiered progression for higher-earning partners. Commission arrangements, payment schedules and qualifying conditions are confirmed in the partnership agreement to ensure clarity for both sides.

Commission flexibility

Partners may switch between available models subject to agreement terms. Any incentives, bonuses or special arrangements are documented in writing and evaluated on performance and compliance criteria.

Tracking and reporting transparency

We provide a partner dashboard with campaign-level metrics, conversion reporting and real‑time tracking so affiliates can review activity and optimise accordingly. Reporting includes player acquisition details, reversal handling and clear invoicing information. Attribution and anti‑fraud safeguards are applied to maintain reporting integrity.

Data access and reconciliation

Partners receive downloadable reports and timely reconciliation statements. Discrepancies are handled through a defined query process with partner account teams.

Marketing tools and support

  • Ready-made creatives, banners and landing pages localised for the UK audience.
  • Customisable tracking links and deep-linking options for specific campaigns.
  • Technical integration support and guidance for tagging, tracking and landing-page best practice.
  • Regular promotional calendars and asset updates to keep campaigns current.

Long-term cooperation

We prioritise lasting partnerships based on transparency, timely communication and mutual growth. Long-term partners benefit from closer commercial review cycles, bespoke offers and priority creative resources. To discuss partnership details and next steps, contact our affiliate team via the programme sign-up form and a representative will respond with onboarding information and contract terms.